"The positive response from the global print community to the 75DI and our expanded digital offset portfolio, as well as to our expanded array of CTP solutions confirms that our strategic initiatives are in line with today's market requirements," said Jeff Jacobson, Chairman, President & CEO of Presstek. "I have said it before and I will say it again: The time is right for Presstek. Our expanded portfolio of solutions is ideally suited to address many of the business challenges faced by printing firms of all sizes around the globe. Our environmentally friendly, automated digital solutions offer expanded capabilities, delivering increased productivity and profitability in the rapidly growing market for short-run, high quality color printing."
Presstek's theme for IPEX was "Bridge the Gap for Greater Profitability," highlighting the fact that Presstek DI solutions are the optimum solution for bridging the gap between short run digital and conventional offset printing. The validity of this theme has been demonstrated around the globe, as print service providers increasingly choose Presstek DI presses to solve this critical business and production issue. The theme also builds on a September 2008 InfoTrends study which states, "The sweet spot for DI printing is the range of 500 to 20,000 finished press sheets, making DI printing services the ideal solution to profitably fill the gap between toner-based and conventional offset printing."
Jacobson added, "When speaking with visitors during the show, it was clearly evident that the volume of short run digital color work is increasing, and that this volume is still largely static or versioned, not variable. To remain competitive, print manufacturers must adjust their production platforms to accommodate these market requirements. With the addition of the 75DI and 52DI-AC to our portfolio, Presstek is now able to offer the most productive and profitable solution to printers of all sizes to enable them to achieve these important objectives. We have seen a number of cases where the payback to the customer after purchasing our DI Digital Offset press is less than one year."
Industry consultant and WhatTheyThink contributor Andy Tribute commented, "If I were a printer seriously wanting to enter the market for B2 short run color printing, I would choose a Presstek 75DI over some of the other solutions I saw at IPEX, including B2 sheetfed inkjet."
"We were very pleased with our results at IPEX, which delivered millions of dollars in customer commitments and over 2,000 leads for Presstek," said Guy Sasson, Presstek's President, Europe, Africa, and Middle East Region. Sasson adds, "It is very gratifying to see our international growth strategy coming to fruition, and I compliment the entire team for making it happen."
The company demonstrated both Presstek DI and CTP products during the show. Key product demonstrations included:
CTP:
Presstek DI digital offset presses:
Workflow:
These solutions, combined with Presstek's service and support organization, are designed to improve the competitiveness, profitability and capability of printing firms worldwide, truly A Smarter Way to Print.